ADVERTISING AND BRAND MANAGEMENT

Course Description

  • This course examines the role of advertising in how brands are built and managed. Particular emphasis is placed on students' understanding of the link between effective advertising and brand success that will improve managerial decision-making with respect to brands.

Course Duration

  • 1 Month

Course Fee

Price GST (18%) Total Fee
Rs. 1250 Rs. 225 Rs. 1475

course structure